insights

• ethical business conduct has never received so much attention (1)
• anyone who seeks to create a culture of personal and social responsibility, of openness and integrity, does it best by personally setting an example. still, it is important to communicate expectations, standards and a solid commitment to ethics (2)
• make ethics part of your heritage (3)
• potentialone can assist you in writing your code of ethics for your business and assimilating it within your employee population
• employees are turning their backs on employers with no sense of moral responsibility. ethical issues are becoming crucial in the recruitment process (4)

potentialone stories

potentialone has consulted on code of ethics development to major companies in israel

potentialone  has experience of leading  the implementation and assimilation of an ethical code  in a large business

our model

envision – engage – map – perform - measure

some more details

• code of ethics

we map all the relevant values, business objectives, stakeholder connections, ethics reference points, ethical dilemmas and stories from your business  - this may involve wide internal consultation and participation of business leaders and managers – we use our database of existing codes to benchmark relevant issues - we write a draft code as a stating point for the engagement process, taking care to use the appropriate style and tone for your organisational culture - in this stage we also define the policy/process/procedures which should support assimilation of ethics code and behaviours – and we create company-specific dilemmas to assist understanding and assimilation -  we finalise the written code in consultation with your business leaders and teams

• ethical practices  assimilation

we lead, or assist you to lead a process for engaging key managers, and later, wider employee groups,  in leading the assimilation process – taking care to carefully combine this process with existing working practices so that ethics becomes a natural way of life .. we assist you to  select ethics champions - we lead or assist you to lead a comprehensive employee assimilation process using all compatible forms of employee communication channels and interaction – we validate the assimilation process using our values validation method

but don’t forget

it starts with your personal example …

one more thing

you have an ethics code – how do you integrate it into your performance management
programmes ? see what we know about performance management